In the newly released report titled – ‘US Online Retail Forecast 2012-2017’, Forrester indicates that mobile will play a critical role in the prevailing ecommerce boom in US.
“Mobile’s effect is largely to influence sales in other channels. Conversions are small and likely will be small for most sites into the foreseeable future, says Sucharita Mulpuru, a principal analyst at Forrester Research.
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