Blogs are the best way to establish relationship with your customers. It will not only help you to showcase your expertise but also to know what the customer thinks about you. Blogging has several things for your business to leverage from. In this post, we will look at some tips for your ecommerce business to leverage from blogs.
- No Self-Promotion – Make sure that you don’t post anything that is self-promotional. Blogs can make or break your relationship with customers. So consider it as a platform to get feedback from the customers.
- Educate Customers – This is better way to engage and enhance the relationship with the customers.
- Run contests – This can be partial marketing however, make sure that you don’t overdo it. It can be something like providing coupons freebies etc.
- Address the concerns – Sometimes you will receive complains and queries through blog. You must have resources in place to address and resolve the issues. This will give an impression to the customer that you are serious even on blogs. Read more